Marketing by Molly J

Social Media Manager & Content Creator

With the dynamic landscape of today's market, businesses require innovative strategies to effectively engage with their audience. Our expertise in marketing ensures that your brand not only stands out but also thrives in a competitive environment.

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About Me

I’m a freelance Social Media Manager helping businesses create purposeful, engaging, and on-brand content. I’ve worked with a diverse range of clients, from hospitality, real estate, fashion, admin, and counselling businesses to international brands, giving me a flexible and strategic approach to social media management.

I’m currently completing a Diploma of Social Media Marketing at Swinburne University of Technology (2025), which has strengthened my skills in strategy, audience understanding, and creative content development.

Working with me isn’t just outsourcing your social media, it’s a partnership. I take the time to understand your brand and audience, so every post, caption, and story connects with your community and reflects the quality of your business.

My mission is to help businesses build meaningful, consistent, and strategic social media presence that reflects their brand, engages their audience, and drives growth, all while taking the stress and guesswork out of content creation and management.

Let's Chat

Marketing by Molly was founded on the belief that social media should be strategic, consistent, and reflective of your brand. I manage everything from content strategy and creation to posting, community management, and analytics, helping businesses grow their online presence with confidence and clarity.

Marketing by Molly J

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Marketing by Molly J ~

Our Services

Say goodbye to last-minute posting and second-guessing what to share. My monthly social media packages are designed to give your brand a consistent, strategic, and cohesive online presence, without the overwhelm.

From strategy and planning to content creation and scheduling, everything is handled with a focus on quality, alignment, and results. Your social media will not only look on-brand, but work seamlessly to support your business goals.

Three packages are available to suit different levels of support, whether you’re after guidance and structure or a fully managed social media presence.

  • Monthly, done-for-you social media support that covers every step, from strategy and content planning to creation, posting, community management, and analytics.It all begins with a one-time social media audit and strategy to set the direction and ensure everything aligns with your goals and brand identity. Throughout the process, I’ll keep communication clear and organised, letting you know exactly what I need with plenty of notice so everything runs smoothly on your end.

  • Every package includes:

    • Social Media Audit
      A detailed look at your current online presence to identify strengths, opportunities, and areas for improvement.

    • Social Media Strategy
      A clear, data-informed plan to guide your content, engagement, and growth, tailored to your goals and audience.

    • Monthly Content Planning & Scheduling
      A full monthly content calendar planned in advance and designed to keep your socials consistent, cohesive, and on-brand.

    • Content Creation
      Reels, carousels, static posts, TikToks, captions, and branded graphics created to connect with your audience and reflect your unique voice.

    • Community Management
      Engagement that builds genuine connection, replying to comments and DMs, and proactively interacting to grow your visibility and community.

    • Monthly Analytics & Strategy Review
      A custom report and end-of-month call to review performance, assess insights, and refine the strategy for the month ahead.

    1. Book a discovery call — We’ll discuss your business, goals, and the type of support you’re looking for.

    2. Packages & portfolio — I’ll share my packages and previous work so you can choose the best fit.

    3. Onboarding — Once you’ve selected a package, I’ll send through your contract, invoice, and quick onboarding questionnaire.

    4. Access & assets — You’ll share access to your social platforms and any brand materials or visuals.

    5. Audit & strategy — I’ll complete your audit, build your strategy, and set the foundation for your content plan.

    6. Content creation — You’ll receive your first month of content to review and approve.

    7. Scheduling — Once approved, I’ll schedule all content via Social Champ. Reels, TikToks, and Stories are posted manually for the best timing and reach.

    8. Monthly review — Each month wraps up with a custom analytics report and strategy call to guide next month’s content direction.

    • You’re running a brand or business that deserves to be seen, but social media keeps falling to the bottom of your list.

    • You have great ideas, updates, and offers, but turning them into consistent, engaging content feels overwhelming.

    • You’re tired of posting last minute, second-guessing your captions, or wondering if your content is actually working.

    • You want your online presence to truly reflect the quality and personality of your business.

    • Whether you’re a team of one or part of a growing brand, you’re ready for strategy-led, on-brand content created by someone who gets it.

Sounds like you? Let's chat.
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